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Monday 28 November 2011

What is Digital Signature

Digital Signature or digital signature scheme is an electronic Signature which is used for the attest the authority of digital document or digital message .digital signature is used that a digital message, Digital message or Digital Information have been sent securely .Digital signature is provided by the Certification Authority (CA) signed by the CA’s Private Key. Digital signature authenticates electronic message as a same way handwritten signature authenticates printed documents. Digital signature is used for sending the document and verifies that document is unchanged after receiving the receiver.
Why we used digital signature?
Digital signature is used for encryption and decryption of the document. Digital signature is used for the security purpose in the bank and organization. it is  the full proof of a user in the digital form as a user signed the text document. Digital signature transportable and cannot be seen any unauthenticated someone. It is automatically time stamped.it is very ensure that the sending digital document sent without any changed.


What is Digital SignatureDigital Signature| Digital Signature Scheme |Digital message| Digital Document

Friday 18 November 2011

Digital Marketing Terms

Digital Marketing Terms: There is many terms which are used for the digital marketing brand management are as follow:
Banner Advertisement: Banner advertisement is used on the web page it may be placed on the top, bottom and on the left and right side of the webpage. Some time we used a banner in the middle of the website page.
Blog creation: A blog is like a mini website which may be generated by the user it self .in the blog entry of the information may be putted in a general style. A descending order is used for the displaying information.
SEM: SEM refers to the search engine marketing in which a place is purchased on the SERP (SEARCH ENGINE RESULT PAGE) to display the information on the top of the SERP (search engine result page).
Digital Brand Engagement: digital brand engagement is the communication and interaction of the consumer using internet.
Social Media Optimization: social media optimization is the new internet methodology to increase the visibility and traffic of the website. SMO is also used for the updating of the content on the site and to generate the huge customer on the website.
Web Video: Some brand video information is attached to the web page and there are many site which are used for the video submission.

Tuesday 8 November 2011

Mobile Marketing


Mobile marketing is a wireless marketing. Which is very more interactive to the customer? Mobile marketing are used for the promotion of the brand with the help of interactive media because the interactive media are commonly use. Or marketing on a mobile phone as sms marketing are very famous in Europe in 2000 and now in the Middle East the sms marketing is increase In the latest few year sms marketing become a legitimate advertising in some country. Over the past few years SMS Marketing has become a legitimate advertising channel in some parts of the world. People like the sms in compared of email. Interactive Advertising bureau (IAB) and Mobile Marketing Association Define the some legitimate rule regulation for the user of mobile media. Mobile marketing will be growing day by day because a lot of people are using the mobile device. Therefore the mobile marketing has the good future.

Friday 4 November 2011

Introduction to Digital Marketing

The advertising and the promotion of the product via digital Chanel and digital device is digital marketing. Digital marketing mainly two types
Push digital marketing and pull digital marketing.
Digital marketing is the direct marketing to capture the client timely
Competition is increasing day by day and the use of the internet user is increase day by day therefore a lot of public have no more time to
read the news in papers or magazine.
there are many different way for the promotion
of the brand in the digital technology era because the  scope of the digital technology is on very high level .
This time a lot of people using the internet. And a many people using the sms, radio, tv and rss,
Technology used in the digital marketing is as
Search engine optimization and social media optimization
These technologies are very important for the promotion of the brand product and services

Why we use the digital marketing: in the web development era a website is valuable if it have the good position in the index of the search engine
 It’s helpful in many way
Increasing the visit on the site
For the value of the brand name
Increase the tangible of the services
For the lead generating
For on line leads
To increase the search engine traffic
To increase the social media channel communication
Digital marketing is very time saving


















 
Digital Marketing India